In 2005, I opened the doors of a small boutique in Melbourne — just one woman with a dream of making fashion feel personal again. Thanks to the wonderful women who've supported Clara Melbourne over the years, that dream is still alive today.

Every piece at Clara Melbourne is chosen with one thing in mind: real women. Not what looks beautiful on a runway, but what makes you feel comfortable, confident, and truly yourself, no matter your age.

As we prepare to welcome the beautiful new colours, fresh styles, and timeless pieces of the season ahead, it's time to say goodbye to some of our favourites. Once these pieces are gone, they won't be coming back.

Our End Of Season Sale is here, with up to 60% off throughout the store, plus extra savings when you shop multiple pieces:

Buy 2 items, get 15% extra off
Buy 3 items, get 20% extra off
Buy 4+ items, get 25% extra off

Don't wait until tomorrow — tomorrow, this sale won't exist. 🤍

Discounts are automatically applied at checkout

With love,
Clara
Founder of Clara Melbourne 🤍